10 Things To Do BEFORE You Start Print On Demand (Beginner Mistakes to AVOID)

This video is about 10 tips to avoid common mistakes and successfully start a print-on-demand business, including researching niches, understanding the target audience, choosing the right platforms, creating high-quality designs, and setting up an online store properly.

This video by Greg Gottfried was published on May 21, 2023.
Video length: 08:34.

This YouTube video titled "10 Things To Do BEFORE You Start Print On Demand (Beginner Mistakes to AVOID)" provides tips and advice for individuals who are interested in starting a print-on-demand business.

The video discusses the importance of researching niches, understanding the target audience, choosing the right print-on-demand platforms, creating high-quality designs, setting up an online store properly, and more.

The video aims to help beginners avoid common mistakes and successfully launch their print-on-demand business.

• Research multiple niches for print on demand, not just one.
• Choose niches with a passionate audience and avoid vague or surface-level niches.
• Narrow down big niches into sub-niches to reduce competition.
• Think about the interests and problems of the target audience.
• List your designs on multiple print-on-demand platforms to get organic traffic from different sites.

10 Things To Do BEFORE You Start Print On Demand (Beginner Mistakes to AVOID) - YouTube

Researching Niches

• Research multiple niches for print on demand, not just one.
• Choose niches with a passionate audience and avoid vague or surface-level niches.
• Narrow down big niches into sub-niches to reduce competition.
• Find sub-niches using a step-by-step tutorial or research method.
• Link to a tutorial on finding sub-niches is provided in the video description.

Understanding the Target Audience

• Think about the interests and problems of the target audience.
• Create designs that resonate with people on a personal level.
• Integrate audience interests and problems into design phrases and graphics.
• Understanding the target audience helps differentiate your designs from competitors.
• Personalized designs are more likely to be purchased over generic designs.

Choosing the Right Platforms

• List your designs on multiple print-on-demand platforms to get organic traffic from different sites.
• Distinguish between active print-on-demand platforms (e.g., Printful, Printify) and passive platforms (e.g., Amazon Merch, T Public, Redbubble).
• Active platforms require you to drive your own traffic, while passive platforms bring their own traffic.
• Upload your designs to the top four or five passive platforms to maximize exposure.
• Using multiple platforms can significantly increase organic traffic and sales.

10 Things To Do BEFORE You Start Print On Demand (Beginner Mistakes to AVOID) - YouTube

Creating High-Quality Designs

• Invest in a T-shirt design tool that allows customization of design templates.
• Ensure the design tool is copyright-free and commercially usable.
• Recommended design tool: placeit.net (tutorial and coupon code provided in the video description).
• High-quality designs are crucial for the success of your print-on-demand business.
• Designs should be visually appealing and resonate with the target audience.

Section 1: Optimizing Product Listings

• Research low competition niches and use sub-niche keywords in your product listings to improve search rankings.
• Create clear titles, descriptions, and tags for your listings to make it easier for potential customers to find your designs.
• Optimize your product listings by using keywords throughout your title and description.
• Using low competition niches and sub-niche keywords will help your products rank higher in search results.
• Optimizing your product listings will make it easier for potential customers to find your designs.

Section 2: Planning Your Marketing Strategy

• If using active print-on-demand websites, you will be responsible for your own marketing.
• If using passive print-on-demand websites, they will handle the marketing for you, but doing your own marketing can bring in more buyers.
• Consider which social media websites your target audience uses and post product mock-ups to attract potential buyers.
• Setting up a pricing strategy is easy in print-on-demand as all costs are laid out upfront.
• Choose a price that guarantees a profit and experiment with different price points to find the most profitable option.

Watch the video on YouTube:
10 Things To Do BEFORE You Start Print On Demand (Beginner Mistakes to AVOID) - YouTube