How To Start Dropshipping in 2023 For Beginners (FREE COURSE)

Last updated: May 15, 2023

The video by THE ECOM KING is a free course for beginners on how to start dropshipping in 2023, providing a proven strategy for success, including mindset tricks, product research methods, website design, and Facebook ad strategies.

The video is a free course on how to start dropshipping in 2023 for beginners.

The presenter, Camille Simon, shares a proven strategy that has worked for him for the last six years and has generated over eight figures with his dropshipping and e-commerce stores.

He covers mindset tricks, a new product research method, website design, and a brand new Facebook ad strategy for 2023.

He emphasizes the importance of accepting mental challenges, taking action on your own thoughts, and not expecting immediate results.

He also offers a free Google doc sheet with all the information from the video for viewers to follow along step by step.

  • The video is a free course for beginners on how to start dropshipping in 2023.
  • The video provides a proven strategy for success, including mindset tricks, product research methods, website design, and Facebook ad strategies.
  • The video creator has generated over eight figures with their dropshipping stores and e-commerce stores.
  • The video includes a free Google doc sheet with lots of information for success.
  • Viewers need to hit 3,000 likes on the video to access the free Google doc sheet.
  • The video teaches a small mindset trick to establish emotional stability.
  • The video teaches a brand new product research method that's untapped.
  • The video creator shows their Shopify dashboard with a store that has done 54,000 pounds in the last 30 days.
  • Viewers need to accept mental challenges before starting dropshipping.
  • Multiple offers increase the chances of finding a winning offer.
  • Use Facebook Ad Library method to find winning Dropshipping products.
  • Choose a platform like Shopify to create your website.
  • Use Facebook Ads Manager to create and manage your ads.
  • Stay motivated and persistent even when facing challenges.

How To Start Dropshipping in 2023 For Beginners (FREE COURSE) - YouTube

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Introduction

  • The video is a free course for beginners on how to start dropshipping in 2023.
  • The video provides a proven strategy for success, including mindset tricks, product research methods, website design, and Facebook ad strategies.
  • The video creator has generated over eight figures with their dropshipping stores and e-commerce stores.
  • The video includes a free Google doc sheet with lots of information for success.
  • Viewers need to hit 3,000 likes on the video to access the free Google doc sheet.
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Proven Strategy

  • The video teaches a small mindset trick to establish emotional stability.
  • The video teaches a brand new product research method that's untapped.
  • The video teaches website design and what types of things to have built into a website to see the highest conversion rate.
  • The video teaches a brand new Facebook ad strategy for 2023 to test products effectively and fast.
  • The video creator has used this strategy to generate over eight figures with their dropshipping stores and e-commerce stores.
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Proof of Success

  • The video creator shows their Shopify dashboard with a store that has done 54,000 pounds in the last 30 days.
  • The video creator shows that the sales are coming from Facebook and Instagram using the same strategy they teach in the video.
  • The video creator shows that the strategy is consistent, meaning that sales are consistent.
  • The video creator shows that the strategy is profitable with a 40-45% profit margin store.
  • The video creator shows that the strategy can help viewers quit their job doing dropshipping.
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How To Start Dropshipping in 2023 For Beginners (FREE COURSE) - YouTube

Mental Challenges

  • Viewers need to accept mental challenges before starting dropshipping.
  • Viewers need to accept that they will lose money, and it will feel uncomfortable.
  • Viewers need to be able to take action on their own thoughts without seeking validation from others.
  • Viewers need to understand that they will not see results straight away and that value takes time.
  • Viewers need to understand that they are paid by the value they put in the marketplace, not by the hour.
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Mindset for Dropshipping

  • Don't expect to make money very fast or quickly.
  • Unrealistic expectations lead to burnout.
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What Makes a Winning Product

  • Multiple offers increase the chances of finding a winning offer.
  • Content-friendly products generate good quality content.
  • Products priced between $19.99 and $59.99 work the best.
  • Product needs to be able to do three extra margin.
  • Make at least $20 per product after costs.
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Untapped Product Research Method

  • Use Facebook Ad Library method to find winning Dropshipping products.
  • Change location to United States and sort by all ads.
  • Filter by language, advertiser, platform, and active status.
  • Search for phrases like free shipping and 50% off.
  • Look for Dropshipping products that grab your attention and fit the criteria.
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Example of Winning Product

  • Drain Blast Faster is an unclogging product for toilets or sinks.
  • It's a problem-solving product for home improvement.
  • It's not a saturated Dropshipping product.
  • It fits the criteria of multiple offers, content-friendly, and priced between $19.99 and $59.99.
  • It can do three extra margin and make at least $20 per product after costs.
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Product Research Criteria

  • Check if the product is available by going to the description and seeing if there's a link to the website.
  • Use AliExpress to see if the product exists and has proof of concept.
  • Ask if the product solves a problem or brings happiness/entertainment to the end user.
  • Find out what category the product falls into to help create offers later on.
  • Get feedback from friends and family to see if they would buy the product and why.
  • Check Amazon for reviews to ensure the product is of good quality.
  • Use TikTok to see the demand for the product on the platform.
  • Consider using a paid tool like Peakster for faster and higher validations.
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Website Design

  • Choose a platform like Shopify to create your website.
  • Use a clean and simple design with a clear call to action.
  • Include high-quality product images and descriptions.
  • Use social proof like customer reviews and ratings.
  • Make sure the website is mobile-friendly.
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Facebook Ad Strategies

  • Use Facebook Ads Manager to create and manage your ads.
  • Target specific audiences based on interests, behaviors, and demographics.
  • Use eye-catching visuals and clear messaging in your ads.
  • Test different ad formats and placements to see what works best.
  • Set a budget and monitor your ad performance regularly.
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Mindset Tricks

  • Stay motivated and persistent even when facing challenges.
  • Focus on providing value to your customers rather than just making money.
  • Learn from your mistakes and use them as opportunities for growth.
  • Stay up to date with industry trends and changes.
  • Believe in yourself and your ability to succeed.
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Using Tools to Find Winning Products

  • Ad Supply and Pinterest Spy are tools to find winning products on Facebook and Pinterest.
  • TikTok Ad Spy is used to find winning products on TikTok and test them on Facebook.
  • Peaks is a powerful tool to track successful dropshipping stores and e-commerce brands.
  • Peaks shows the turnover, best sellers, last orders, advertisement platforms, and installed apps of a store.
  • Product Explorer is used to search for winning products and see how much money other dropshipping stores are making from them.
  • Product Explorer shows the monthly sales, price, and income of a product.
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E-commerce Mentorship Program

  • E-commerce Mentor offers three months of mentoring and lifetime access to their premium Discord.
  • The mentoring program covers different strategies on paid ads, website conversion, and group calls.
  • One-to-one calls with mentors and Q&A sessions with the founder are also available.
  • Expert podcasts and zoom calls with successful e-commerce entrepreneurs are included in the program.
  • The Discord server has exclusive channels for students to discuss and get help from mentors.
  • Students can also share their success stories and get support from other students in the program.
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Discord Server and Mentoring Program

  • The Discord server has sections for students who have made their first $1,000 and first $100,000
  • There is also a winning product section and a resource section with PDFs and cheat sheets
  • Students get access to a video library with different strategies and networks
  • All mentors are previous students and the program is documented on the YouTube channel
  • Applicants fill out a type form and pay a $50 deposit for a discovery call to see if they're a good fit for the program
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Website Design for Shopify Dropshipping Store

  • Niche stores are recommended over general stores
  • Focus on one advertising product at a time and select fewer filler products to populate the store
  • Don't run ads for every product simultaneously
  • Use Shopify Link in the cheat sheet or description to get three months for $3
  • Check out an example of a good Drop Shipping Store versus a bad one to see the features that should be in your store
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Website Design

  • Listing too many products on your website can decrease the quality of your product page over time.
  • The product page is the most important part of your website.
  • Product page should have a short but attention-grabbing name, good imagery, and convincing offers.
  • Use warranty symbols, secure payments, and upsells to build trust with customers.
  • Use videos and beautiful imagery to explain the benefits of the product.
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Researching Competitors

  • Look at big websites selling the same products as you for inspiration.
  • Use myips.ms/browsesites to find top-performing websites on Shopify based on IP ranking.
  • Open up all of these websites to spy on them and get inspiration from their layout and imagery.
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Product Strengths

  • Design your product page according to whether your product is a wow factor or problem-solving product.
  • Use visuals for wow factor products and copy for problem-solving products.
  • Present the product as a solution to a problem.
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Facebook Ad Strategies

  • Use Facebook Ads to drive traffic to your website.
  • Target the right audience by using interests and behaviors related to your product.
  • Use video ads to showcase the benefits of the product.
  • Use retargeting ads to target people who have already visited your website.
  • Use lookalike audiences to target people who are similar to your existing customers.
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Product Research and Website Design

  • Understand the problem your product solves and the category it fits into.
  • Choose the appropriate tool for your product: Shopify 2.0 theme for a lifestyle product, dedicated landing page for a problem-solving product.
  • Structure your landing page for a problem-solving product according to key points: call out your audience, reinforce the problem, introduce your product, make an offer, add social proof, and make it visually appealing.
  • Repeat the structure for different products on your website to maintain consistency.
  • Use effective copywriting techniques to appeal to your audience and build trust.
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Facebook Ad Strategy

  • Facebook ads are the ideal testing method for most drop shippers.
  • Have a budget of at least $1000-$2000 for ads.
  • Expect to spend $250 to test each product.
  • Use one picture, one carousel, and one video for creative needs.
  • Stick to Facebook ads for now and avoid other platforms like TikTok and Google Ads.
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Product Testing and Scaling

  • Test five products to start with and expect to spend $1250.
  • Use Facebook ads to test products and analyze the data to determine which products to scale.
  • Scale products that have a high conversion rate and low cost per purchase.
  • Use lookalike audiences and retargeting to increase sales.
  • Continue to test and scale products to grow your business.
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Mindset and Motivation

  • Have a growth mindset and be willing to learn and adapt.
  • Stay motivated and focused on your goals.
  • Take action and don't be afraid to fail.
  • Stay organized and track your progress.
  • Stay positive and surround yourself with supportive people.
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Getting Video Ads from Viral Ecom Ads

  • Viral Ecom Ads is a company that creates video ads for your dropshipping products.
  • The split testing video ad package is the one you need to get started.
  • You can choose between one and three videos, with or without a thumbnail and story ads.
  • You need to provide the AliExpress link to the product, your logo, and website.
  • The videos take one to three days to create, but it's usually between one to two days.
  • Viral Ecom Ads is the most effective way of getting video ads done quickly and efficiently.
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Creating Your First Campaign

  • You need to create a campaign with five different ad sets, each with only one interest that is hardly correlated with your ideal customer.
  • You can use companies like Scale Affinity if you have ad account bans or scaling issues.
  • Hit the create button and name your campaign product name test with the objective of sales.
  • Create an ad set and name it e-packet with the conversion location as website and the conversion event as purchased.
  • The daily budget should be ten dollars, and the start date should be the following day midnight.
  • Enter the e-packet countries as your location, with age 21 to 65 and gender all.
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Designing Your Website

  • Your website should have a clean and simple design with a clear call to action.
  • Use high-quality images and videos to showcase your products.
  • Make sure your website is mobile-friendly and loads quickly.
  • Include customer reviews and social proof to build trust with your audience.
  • Use apps and plugins to improve your website's functionality and user experience.
  • Optimize your website for SEO to improve your search engine rankings.
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Creating Effective Facebook Ads

  • Use eye-catching images and videos to grab your audience's attention.
  • Write compelling ad copy that highlights the benefits of your product.
  • Target your ads to a specific audience based on their interests, behaviors, and demographics.
  • Use retargeting ads to reach people who have already shown interest in your product.
  • Test different ad formats, placements, and targeting options to find what works best for your product.
  • Monitor your ad performance and adjust your strategy accordingly.
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Product Research and Targeting

  • Choose a product and change it to a female version.
  • Think logically about the interest that you choose and make sure it correlates with the audience you are selling to.
  • Use Peak's audience builder to get interest created from Peakster.
  • Make sure the audience definition is above 1 million.
  • Select Advantage placements recommended for effective results.
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Creating Your First Ad Set

  • Create your first ad and name it image ad.
  • Select your Facebook page and Instagram account.
  • Use manual upload and select single image or video format.
  • Optimize your ad manually under review for your own product.
  • Use the primary text headline and description to create compelling copy.
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Using Ad Copy Templates

  • Look at competitors' ad copy and use it as a template to create your own.
  • Add three to six lines of compelling copy to get people enticed to buy your product.
  • Use Peakster's AI content generator to create Facebook ad copy.
  • Add three to five key features and click "write for me" to generate ad copy.
  • Read the generated ad copy to make sure it makes sense and copy it to Facebook.
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Creating Effective Ad Headlines and Descriptions

  • Use three to five words that are catchy and create curiosity or trust for the headline.
  • Use the description to fill out missing information and make it more in-depth for image ads.
  • For videos, use one paragraph or three liners for the description.
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Setting up the Ad

  • Put limited stock plus free shipping and call to action.
  • Fill out the product page URL and scroll down to URL parameters.
  • Use utms to track sales coming from Facebook.
  • Click build URL parameter and fill out the form.
  • Check the advanced preview to see if it looks good on most platforms.
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Creating Different Ads

  • Duplicate the first item and call it video ad.
  • Scroll down to manual upload and add a new video or the video you've created.
  • Edit the media and upload the thumbnail picture.
  • Add a new primary text and headline for each ad.
  • Create a new URL parameter for each ad.
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Creating a Carousel Ad

  • Duplicate another ad and call it Carousel.
  • Choose manual upload and add three to five image cards.
  • Add a new primary text and headline for each card.
  • Create a new URL parameter for each card.
  • You should have one image ad, one video ad, and one Carousel ad.
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Changing Interests

  • Duplicate the ad set four times and change the interest for each one.
  • You should have five different interests per ad set with three different ads.
  • After the first 24-hour cycle, turn off any AD sets with a CPC higher than 1.50.
  • Replace the ad sets that you turned off with new ones with new interests.
  • Check the CPC and turn off any AD sets with a high cost per click.
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Step-by-Step Guide to Dropshipping Success

  • Step 1: Set up your Facebook ads campaign with a daily budget of $10-20.
  • Step 2: After 24 hours, turn off any ad sets with a CPC of 1.50 or higher and duplicate the remaining ad sets, changing the interest to a new one.
  • Step 3: After 3 days, turn off any ad sets that did not make a sale and allow the profitable ad set to run for 2 more days.
  • Step 4: On day 5, turn off any ad sets that are not profitable after running for 5 days above your break-even rowers.
  • Step 5: If you've spent more than $250 in total for the product and no ad set got past the break-even rowers check on day 5, move on to a new product.
  • Step 6: Scale up the most profitable ad sets after day 5 by duplicating them four times into a new campaign and testing different budgets for these duplicates.
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How to Work Out Your Break-Even Rowers

  • Go to a website called Dropship Toolkit and add your cost of goods and selling price.
  • Find the return on ad spend in the ads manager.
  • Make sure the ad sets that are running are meeting your break-even rowers.
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Key Notes for Success

  • Do not get attached to your product and cut it out if it's not profitable.
  • Keep testing new audiences and scaling the ones that pass the testing checks.
  • Do not neglect your testing campaign once you start scaling.
  • Try new interests and creatives in your testing campaign.
  • Keep cycling new audiences as long as you're breaking even.
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Conclusion

  • Follow the step-by-step guide to dropshipping success.
  • Work out your break-even rowers using Dropship Toolkit.
  • Remember the key notes for success.
  • Keep testing and scaling to find profitable ad sets.

Watch the video on YouTube:
How To Start Dropshipping in 2023 For Beginners (FREE COURSE) - YouTube

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