I quit my 6-figure job to start an agency (and made millions)

The video is about the speaker's journey of quitting his high-paying job as a business jet pilot to start a marketing agency and how he made millions in the industry.

This video by Adam Erhart was published on Jun 2, 2023.
Video length: 12:48.

The video is about the speaker's journey of quitting his high-paying job as a business jet pilot to start his own marketing agency.

He shares how he transitioned from the corporate world to the world of marketing, becoming a marketing strategist and digital marketer. He discusses the challenges he faced, the mistakes he made, and the lessons he learned along the way. The speaker emphasizes the freedom and potential for success in the marketing industry, highlighting the power of words and the ability to make money by understanding consumer psychology.

He also mentions the importance of self-study and gaining practical experience in marketing rather than relying solely on a marketing degree.

• The speaker quit his high-paying corporate job to explore other options.
• He discovered the fascination of marketing and its potential for financial success.
• He pursued marketing education through college classes and self-study.
• He started his own marketing agency and emphasized the importance of continuous learning and delivering results for clients.
• He learned about digital marketing and built websites to gain experience and make money.
• He learned SEO and used content marketing to drive traffic to websites.
• He transitioned to paid ads, targeting bigger clients and focusing on branding.

I quit my 6-figure job to start an agency (and made millions) - YouTube

Section 1: Transitioning from a Corporate Job to Marketing

• The speaker worked as a business jet pilot in the corporate world for seven years.
• Although it was a high-paying and prestigious job, he felt something was missing.
• He tried various businesses in the past but none of them worked out.
• Eventually, he decided to quit his job and explore other options.
• His wife suggested he should try marketing, even though he had no experience or knowledge in the field.

Section 2: Discovering the Fascination of Marketing

• The speaker started learning about marketing through books, podcasts, and audiobooks.
• He found marketing fascinating because it involves understanding consumer psychology and using it to solve problems.
• He was particularly intrigued by the idea that words can be used to make money.
• He realized that if he learned how to use words effectively, he could make a lot of money for himself and others.
• Marketing also offered the freedom to work from anywhere and be in control of his own career.

Section 3: Pursuing Marketing Education

• The speaker decided to sign up for marketing classes in college.
• He later realized that a marketing degree is not necessary to succeed in the industry.
• However, the structure provided by the degree helped him in the beginning.
• He found the first year of the business degree to be the most valuable, as it taught him skills like accounting, finance, and business ethics.
• He recommends self-study as a viable alternative to a formal marketing education.

I quit my 6-figure job to start an agency (and made millions) - YouTube

Section 4: Starting a Marketing Agency

• The speaker started offering marketing services and launched his own agency.
• He emphasizes the importance of continuous learning and staying up-to-date with industry trends.
• He advises aspiring marketers to focus on building relationships and delivering results for clients.
• He highlights the potential for financial success in the marketing industry.
• He concludes by encouraging viewers to learn from his experiences and avoid the mistakes he made.

Learning Marketing and Building Websites

• The speaker initially wanted to learn about digital marketing.
• He learned from influential marketers like Dan Kennedy, Ogilvy, Eugene Schwartz, and Seth Godin.
• He learned HTML, CSS, and PHP to build websites for clients.
• He started building websites for free to build up his portfolio.
• He eventually started getting paying clients and making money.

Learning SEO and Making Money

• After launching websites, the speaker realized that no one could find them.
• He learned SEO and started ranking websites, which helped him make money.
• He used content marketing to build up websites and get free traffic.
• He became hooked on marketing and wanted to learn more.
• He then decided to explore social media, starting with Facebook organic marketing.

Transitioning to Paid Ads and Building Reputation

• The speaker realized he needed more traffic and started looking into paid ads.
• Facebook removed a lot of organic traffic, leading to the need for Facebook ads.
• Many people were angry about the change, but the speaker saw an opportunity to buy cheap Facebook ads.
• He started making money with Facebook ads and building his reputation in the industry.
• He focused on fitness advertising and gained referrals, leading to more clients.

Targeting Bigger Clients and Focusing on Branding

• The speaker realized that by targeting bigger clients, he could make more money.
• He understood the importance of branding, content, authority, and trust.
• He doubled down on his own content marketing efforts, including blogging, podcasting, and making videos.
• He faced skepticism from friends and family about his video-making efforts.
• He believed that video would be the future of marketing and continued to invest in it.

Starting a Marketing Agency and Making Millions

• The speaker started his marketing agency around six years ago, focusing on providing value and leveraging his skills.
• Video became a major player in his agency's success, leading to a popular YouTube channel that drove the brand and business.
• The speaker has had speaking opportunities and worked with big names in the industry, such as Facebook, Google, Adobe, HubSpot, and Salesforce.
• He started with no knowledge of marketing, but slowly learned and explored different elements that interested him.
• He worked long hours and sacrificed for a couple of years with little return, but the effort compounded and led to great success.
• The speaker believes that working harder and longer than others, without sacrificing integrity or reputation, is a key factor in achieving success in the industry.

Watch the video on YouTube:
I quit my 6-figure job to start an agency (and made millions) - YouTube