The video is about the YouTuber's year-long break from YouTube and the lessons he learned about the platform, including the challenges of being a full-time YouTuber, the importance of longevity in videos, and the technical setup required for high-quality content.
This video by
John Crestani was published on Jan 28, 2023. Video length: 17:25.
The video is about the YouTuber's decision to take a year-long break from YouTube and what he learned during that time.
He discusses the challenges and anxieties that come with constantly producing videos, as well as the importance of longevity and the power of YouTube as a platform. He also talks about the technical setup required for YouTube and the inertia he experienced in getting back into it.
He encourages viewers to have a simple setup that allows them to create high-quality content without being held back by technical difficulties.
Being a full-time YouTuber requires hard work, creativity, and dedication.
Consistently coming up with great video topics is essential for channel growth.
Reaching a plateau after years of daily videos can cause anxiety and frustration.
YouTube is a powerful platform for creators and can be a significant source of income.
Even when taking a break, videos can continue to receive views and generate income.
Longevity is crucial on YouTube, as videos can continue to gain attention and views over time.
The technical setup required for YouTube can be complex, especially for creators who prioritize high-quality videos.
YouTube has a real impact on businesses and products, even if views aren't directly tracked.
The YouTuber's original motivation for joining YouTube was to share knowledge and help others.
The YouTuber didn't want to put out videos that were incongruent with who they were.
I Took a Year Break From Youtube. Heres What I Learned - YouTube YouTube as a Full-Time Job Being a full-time YouTuber requires a lot of work, creativity, and dedication. Consistently coming up with great video topics is essential for channel growth. Some people can do YouTube as a part-time gig, but for competitive individuals, constant growth is the goal. Reaching a plateau after years of daily videos can cause anxiety and frustration. YouTube is a powerful platform for creators and can be a significant source of income. The Importance of Longevity Even when taking a break, videos can continue to receive views and generate income. Longevity is crucial on YouTube, as videos can continue to gain attention and views over time. Having videos with millions of views can result in significant financial success. YouTube is one of the few platforms that pays creators for their content. Consistently creating high-quality content can lead to long-term success on the platform. Technological Inertia The technical setup required for YouTube can be complex, especially for creators who prioritize high-quality videos. Multiple camera angles, screen sharing, and crisp audio are important aspects of a professional YouTube setup. Having a certain level of quality and value in videos can create a sense of inertia when getting back into YouTube. Dealing with settings, microphone and video equipment, and editing can be overwhelming and hold creators back. It's important to have a setup that is simple enough to allow for easy content creation. I Took a Year Break From Youtube. Heres What I Learned - YouTube Conclusion Being a full-time YouTuber requires hard work, creativity, and a constant drive for growth. Longevity is key on YouTube, as videos can continue to generate views and income over time. The technical setup for YouTube can be complex, but it's important to find a balance between quality and simplicity. YouTube is a powerful platform for creators, offering the opportunity for financial success and growth. Taking breaks from YouTube can still result in continued success and income. The Power of YouTube YouTube has a real impact on businesses and products, even if views aren't directly tracked. Being seen more times on YouTube can have a positive effect on businesses and products. YouTube can also have an impact on one's own mentality and mindset. Organic videos on YouTube can benefit businesses, even if they don't depend on them. YouTube has the power to generate additional revenue for businesses. Performance Anxiety After three years of daily videos, the YouTuber started running out of topics to speak about. The audience wanted the YouTuber to repeat the same topics over and over again. Repeating the same topics became debilitating and caused anxiety. The YouTuber didn't want to put out substandard or repetitive content. There was a concern about lower view counts if discussing technical marketing subjects. Sharing Knowledge The YouTuber's original motivation for joining YouTube was to share knowledge and help others. View counts are not the main focus, but rather the excitement of helping someone else. Sharing knowledge and helping others is a fulfilling experience. The YouTuber loves the feeling of helping someone realize they can make money online. Helping others discover the freedom of making money online is a rewarding experience. Staying Authentic The YouTuber didn't want to put out videos that were incongruent with who they were. There was a desire to stay true to oneself and not follow trends or create click-baity content. Authenticity was prioritized over chasing higher view counts. Staying true to oneself and sharing genuine knowledge became the focus. There was a concern about videos getting lower view counts when discussing technical marketing subjects. Lessons from Taking a Year Break Realized that even if not constantly growing the channel, still helping and changing lives. Channel continued to grow by 44,000 subscribers during the break. Content is engaging and people are learning from it. Thankful for the support and positive impact on viewers' lives. Not a professional YouTuber, so not concerned about high view counts for every video. Power of YouTube Ads and Organic Videos Combination of YouTube ads and organic content is extremely powerful. Business spends six figures a month on YouTube ads. Ads don't directly lead to subscribers, but they increase visibility and recognition. Putting up ads and organic content creates a one plus one equals three effect. Ads help promote products and services, while organic content builds trust and engagement. Importance of Continuous Free Content Putting out free content helps build trust with viewers. People are looking for trustworthy sources of information online. Continuous free content shows that the creator is not a scammer and genuinely wants to help. Teaching valuable skills and providing knowledge for free builds credibility. Over a thousand hours of videos have been created to teach various advertising methods. Building Trust through Free Content Free content helps people realize that not everyone online is out to harm them. Spending time and providing value for free shows genuine intentions. Coaches in the program are successful affiliates, earning over a quarter million a year. Putting out free content demonstrates working in viewers' best interests. Over a thousand hours of videos show how to use different advertising platforms. Lessons Learned from a Year Break from YouTube The YouTuber took a year-long break from YouTube. He learned about the challenges of being a full-time YouTuber. He realized the importance of longevity in videos. He discovered the technical setup required for high-quality content. He plans to continue sharing what he has learned and branching out into different content areas. He wants to focus on education and providing bite-sized chunks of knowledge through screen share tutorials and resource sharing.
Watch the video on YouTube:
I Took a Year Break From Youtube. Heres What I Learned - YouTube