Use THIS Facebook Ads Feature - I've Changed My Mind
Last updated: Jul 30, 2023
The video is about a recent update to Facebook ads, specifically the Dynamic Creative feature, and how the speaker has changed their mind about recommending its use.
This video by Ben Heath was published on Aug 15, 2023. Video length: 08:30.
The video is about a recent update to Facebook ads and how the speaker has changed their opinion on a specific feature.
The feature is called Dynamic Creative, which allows advertisers to provide creative elements such as images and headlines that will be used to automatically generate variations of their ad for their audience. The speaker previously recommended not using this feature, but now believes it should be used. They explain how to turn on Dynamic Creative and demonstrate how it works by uploading multiple images for testing.
They also discuss best practices and the option to optimize creative for each person based on their likelihood to respond.
Keeping up to date with the latest changes in Facebook ads is important.
The speaker has changed their mind about recommending the use of a specific feature.
The feature is called Dynamic Creative.
Previously, the speaker recommended not using Dynamic Creative, but now they recommend using it.
The speaker will demonstrate how Dynamic Creative works in a dummy sales campaign.